{"id":2155,"date":"2017-02-20T17:32:17","date_gmt":"2017-02-20T08:32:17","guid":{"rendered":"https:\/\/find-model.jp\/insta-lab\/?p=2155"},"modified":"2022-02-17T18:20:51","modified_gmt":"2022-02-17T09:20:51","slug":"web-marketing-dsp","status":"publish","type":"post","link":"https:\/\/find-model.jp\/insta-lab\/web-marketing-dsp\/","title":{"rendered":"\u4f01\u696d\u62c5\u5f53\u8005\u306a\u3089\u77e5\u3063\u3066\u304a\u304d\u305f\u3044Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7528\u8a9e\u96c6"},"content":{"rendered":"<p>\u3053\u306e\u8a18\u4e8b\u3067\u306fDSP\u3068\u3044\u3046\u5e83\u544a\u30b5\u30fc\u30d3\u30b9\u306e\u6982\u8981\u3084\u4ed5\u7d44\u307f\u3068\u3001WEB\u30de\u30fc\u30b1\u30fc\u30c6\u30a3\u30f3\u30b0\u3092\u3059\u308b\u4e0a\u3067\u304a\u3055\u3048\u3066\u304a\u304d\u305f\u3044\u91cd\u8981\u306a\u57fa\u672c\u7528\u8a9e\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u3066\u3044\u304d\u307e\u3059\u3002\u6700\u8fd1WEB\u30de\u30fc\u30b1\u30fc\u30c6\u30a3\u30f3\u30b0\u306e\u62c5\u5f53\u306b\u306a\u3063\u305f\u65b9\u306f\u305c\u3072\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3067\u7406\u89e3\u3092\u6df1\u3081\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#DSP\"><span class=\"toc_number toc_depth_1\">1<\/span> DSP\u3068\u306f\uff1f<\/a><ul><li><a href=\"#DSP-2\"><span class=\"toc_number toc_depth_2\">1.1<\/span> DSP\u3092\u5229\u7528\u3059\u308b\u305f\u3081\u306b\u5927\u5207\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7528\u8a9e\u306b\u3064\u3044\u3066\u77e5\u3063\u3066\u304a\u3053\u3046<\/a><\/li><\/ul><\/li><li><a href=\"#CTR\"><span class=\"toc_number toc_depth_1\">2<\/span> CTR\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#CVR\"><span class=\"toc_number toc_depth_1\">3<\/span> CVR\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#CPCCPMCPA\"><span class=\"toc_number toc_depth_1\">4<\/span> CPC\/CPM\/CPA\u3068\u306f\uff1f<\/a><ul><li><a href=\"#CPC\"><span class=\"toc_number toc_depth_2\">4.1<\/span> CPC\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#CPM\"><span class=\"toc_number toc_depth_2\">4.2<\/span> CPM\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#CPA\"><span class=\"toc_number toc_depth_2\">4.3<\/span> CPA\u3068\u306f\uff1f<\/a><\/li><\/ul><\/li><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">5<\/span> \u5e83\u544a\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3057\u3001\u3057\u3063\u304b\u308a\u3068\u6b21\u306e\u65bd\u7b56\u306b\u53cd\u6620\u3055\u305b\u3066\u3044\u3053\u3046<\/a><\/li><\/ul><\/div>\n<h2><span id=\"DSP\">DSP\u3068\u306f\uff1f<\/span><\/h2>\n<p>DSP\u3068\u306fDemand(\u30c7\u30a3\u30de\u30f3\u30c9)Side\uff08\u30b5\u30a4\u30c9\uff09Platform\uff08\u30d7\u30e9\u30c3\u30c8\u30db\u30fc\u30e0\uff09\u306e\u7565\u79f0\u3067\u3001\u5e83\u544a\u4e3b\u306e\u305f\u3081\u306e\u5e83\u544a\u914d\u4fe1\u51fa\u7a3f\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u3053\u3068\u3067\u3059\u3002\u3053\u306eDemand Side\u3068\u3044\u3046\u8a00\u8449\u306b\u5bfe\u3057\u3001\u5e83\u544a\u3092\u63b2\u8f09\u3059\u308b\u5a92\u4f53\u5074\u306e\u53ce\u76ca\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u3057\u3066Supply Side Platform\uff08\u30b5\u30d7\u30e9\u30a4\u30fb\u30b5\u30a4\u30c9\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u3001\u7565\u79f0SSP\u3068\u3044\u3046\u3082\u306e\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>DSP\u306f\u975e\u5e38\u306b\u4fbf\u5229\u306a\u30b5\u30fc\u30d3\u30b9\u3067\u3001\u4f8b\u3048\u307030\u4ee3\u5973\u6027\u306a\u3069\u5e83\u544a\u3092\u898b\u3066\u3082\u3089\u3044\u305f\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u4e8b\u524d\u306b\u6307\u5b9a\u3057\u3066\u304a\u304f\u3060\u3051\u3067\u6570\u591a\u304f\u5b58\u5728\u3059\u308b\u5e83\u544a\u67a0\u306e\u4e2d\u304b\u3089\u6700\u9069\u306a\u3082\u306e\u3092\u9078\u3073\u305d\u306e\u5834\u6240\u306b\u5e83\u544a\u3092\u81ea\u52d5\u3067\u8868\u793a\u3057\u3066\u304f\u308c\u307e\u3059\u3002\u306a\u304a\u304b\u3064\u3001\u305d\u306e\u5e83\u544a\u52b9\u679c\u306e\u5206\u6790\u307e\u3067\u3082\u81ea\u52d5\u7684\u306b\u884c\u3063\u3066\u304f\u308c\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u3092\u8a73\u7d30\u306b\u30bf\u30fc\u30b2\u30c3\u30c6\u30a3\u30f3\u30b0\u305b\u305a\u306b\u5e83\u544a\u67a0\u3092\u8cfc\u5165\u3059\u308b\u5f62\u3067\u3059\u3068\u3001\u3069\u3046\u3057\u3066\u3082\u305d\u306e\u5e83\u544a\u306b\u8208\u5473\u306e\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u306b\u3082\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u304c\u3001DSP\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u4eca\u307e\u3067\u3088\u308a\u3082\u7121\u99c4\u306a\u304f\u52b9\u679c\u306e\u9ad8\u3044\u3001\u30cf\u30a4\u30b3\u30b9\u30c8\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u5e83\u544a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u3061\u306a\u307f\u306bDSP\u306fFreakOut\u3068\u3044\u3046\u4f1a\u793e\u306b\u3088\u3063\u3066\u3064\u304f\u3089\u308c\u305f\u5e83\u544a\u914d\u4fe1\u30c4\u30fc\u30eb\u306b\u306a\u308a\u3001\u4ed6\u306b\u3082\u697d\u5929DSP\u3084MicroAd BLADE\u306a\u3069\u304c\u56fd\u5185\u306eDSP\u3068\u3057\u3066\u6709\u540d\u3067\u3059\u3002<\/p>\n<h3><span id=\"DSP-2\">DSP\u3092\u5229\u7528\u3059\u308b\u305f\u3081\u306b\u5927\u5207\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7528\u8a9e\u306b\u3064\u3044\u3066\u77e5\u3063\u3066\u304a\u3053\u3046<\/span><\/h3>\n<p>\u3061\u306a\u307f\u306b\u3053\u3046\u3044\u3063\u305fDSP\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u3066\u3044\u304f\u969b\u3001\u3042\u308f\u305b\u3066\u5e83\u544a\u52b9\u679c\u3092\u5206\u6790\u3059\u308b\u969b\u306b\u3088\u304f\u3067\u3066\u304f\u308b\u7528\u8a9e\u3082\u304a\u3055\u3048\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u307e\u305a\u306f\u5e83\u544a\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u969b\u306b\u6700\u91cd\u8981\u3068\u306a\u308b\u57fa\u672c\u7684\u306a\u7528\u8a9e\u306b\u3064\u3044\u3066\u7406\u89e3\u3092\u6df1\u3081\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2><span id=\"CTR\">CTR\u3068\u306f\uff1f<\/span><\/h2>\n<p><a href=\"https:\/\/stock.adobe.com\/jp\/stock-photo\/internet-banner-concept\/48270061?prev_url=detail\" class=\"external\" rel=\"nofollow\" target=\"_blank\">https:\/\/stock.adobe.com\/jp\/stock-photo\/internet-banner-concept\/48270061?prev_url=detail<\/a><\/p>\n<p>CTR\u3068\u306fClick\uff08\u30af\u30ea\u30c3\u30af\uff09Through\uff08\u30b9\u30eb\u30fc\uff09Rate\uff08\u30ec\u30a4\u30c8\uff09\u306e\u7565\u79f0\u306e\u3053\u3068\u3067\u3001\u8868\u793a\u3055\u308c\u305f\u56de\u6570\u306b\u5bfe\u3057\u3066\u3069\u308c\u3060\u3051\u306e\u56de\u6570\u30ea\u30f3\u30af\u3084\u5e83\u544a\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u304b\u3092\u8868\u3059\u6307\u6a19\u306b\u306a\u308a\u307e\u3059\u3002\u3061\u306a\u307f\u306b\u5177\u4f53\u7684\u306a\u8a08\u7b97\u65b9\u6cd5\u306f\u3010\u30af\u30ea\u30c3\u30af\u56de\u6570 \u00f7 \u8868\u793a\u56de\u6570 \u00d7 \u30d1\u30fc\u30bb\u30f3\u30c8\u3000= CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u3011\u3068\u306a\u308a\u3001\u3000\u4f8b\u3048\u3070\u8868\u793a\u56de\u6570\u304c10,000\u56de\u306e\u5e83\u544a\u304c\u3042\u308a\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u56de\u6570\u304c100\u56de\u3060\u3063\u305f\u5834\u5408\u306eCTR\u306f\u3001<\/p>\n<p>100 \u00f7 10,000 \u00d7 100\uff08\u30d1\u30fc\u30bb\u30f3\u30c8\uff09\u3000\uff1d\u30001%<\/p>\n<p>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3061\u306a\u307f\u306bCTR\u3092\u6539\u5584\u3059\u308b\u5834\u5408\u306f\u3001\u4e0a\u306e\u8a08\u7b97\u5f0f\u304b\u3089\u3082\u308f\u304b\u308b\u3088\u3046\u306b\u300c\u30af\u30ea\u30c3\u30af\u56de\u6570\u300d\u304b\u300c\u8868\u793a\u56de\u6570\u300d\u306e\u3069\u3061\u3089\u306b\u554f\u984c\u304c\u3042\u308b\u304b\u3092\u5206\u3051\u3066\u8003\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u5e83\u544a\u3092\u51fa\u7a3f\u3057\u305f\u5834\u5408\u306b\u8868\u793a\u56de\u6570\u306b\u5bfe\u3057\u3066\u3042\u307e\u308a\u306b\u3082\u30af\u30ea\u30c3\u30af\u56de\u6570\u304c\u5c11\u306a\u3044\u5834\u5408\u306f\u3001\u305d\u306e\u5e83\u544a\u306e\u6587\u8a00\u304c\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u523a\u3055\u3063\u3066\u3044\u306a\u3044\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u306e\u3067\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u8208\u5473\u95a2\u5fc3\u306b\u3057\u3063\u304b\u308a\u3068\u8a34\u6c42\u3067\u304d\u308b\u3082\u306e\u306b\u5909\u66f4\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u9006\u306b\u8868\u793a\u56de\u6570\u304c\u5c11\u306a\u3044\u306b\u3082\u95a2\u308f\u3089\u305a\u30af\u30ea\u30c3\u30af\u56de\u6570\u304c\u591a\u3044\u5834\u5408\u306f\u3001\u3088\u308a\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u308b\u56de\u6570\u3092\u5897\u3084\u305b\u3070\u3088\u308a\u52b9\u7387\u7684\u306b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2><span id=\"CVR\">CVR\u3068\u306f\uff1f<\/span><\/h2>\n<p><a href=\"https:\/\/stock.adobe.com\/jp\/stock-photo\/man-applying-for-a-job-on-the-internet\/71514934?prev_url=detail\" class=\"external\" rel=\"nofollow\" target=\"_blank\">https:\/\/stock.adobe.com\/jp\/stock-photo\/man-applying-for-a-job-on-the-internet\/71514934?prev_url=detail<\/a><\/p>\n<p>CVR\u3068\u306f\u3001Conversion\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09Rate\uff08\u30ec\u30a4\u30c8\uff09\u306e\u7565\u79f0\u3067\u3001\u5148\u307b\u3069\u306eCTR\u304c\u30af\u30ea\u30c3\u30af\u7387\u3092\u8868\u3059\u6307\u6a19\u3060\u3063\u305f\u306e\u306b\u5bfe\u3057\u3066\u3001CVR\u306f\u8cc7\u6599\u8acb\u6c42\u3084\u4f1a\u54e1\u767b\u9332\u306a\u3069\u3001\u5e83\u544a\u3084WEB\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3057\u305f\u76ee\u7684\u306e\u9054\u6210\u7387\u3092\u8868\u3059\u6307\u6a19\u306b\u306a\u308a\u307e\u3059\u3002\u3061\u306a\u307f\u306b\u5177\u4f53\u7684\u306a\u8a08\u7b97\u65b9\u6cd5\u306f\u3001\u3010\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570 \u00f7 \u30af\u30ea\u30c3\u30af\u6570 = CVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u3011\u3068\u306a\u308a\u3001\u4f8b\u3048\u30705000\u56de\u7533\u8fbc\u307f\u30da\u30fc\u30b8\u306e\u30dc\u30bf\u30f3\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u3066\u305d\u306e\u3046\u3061\u306e10\u4eba\u304c\u5b9f\u969b\u306b\u7533\u8fbc\u307f\u3092\u3057\u305f\u5834\u5408\u306eCVR\u306f\u3001<\/p>\n<p>10 \u00f7 5,000 \u00d7 100\uff08\u30d1\u30fc\u30bb\u30f3\u30c8\uff09\u3000\uff1d\u30000.2%<\/p>\n<p>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5148\u307b\u3069\u306eCTR\u3068\u540c\u3058\u3088\u3046\u306bCVR\u3092\u6539\u5584\u3059\u308b\u5834\u5408\u306f\u3001\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u300d\u304b\u300c\u30af\u30ea\u30c3\u30af\u6570\u300d\u306e\u3069\u3061\u3089\u306b\u554f\u984c\u304c\u3042\u308b\u304b\u5207\u308a\u5206\u3051\u3066\u8003\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3042\u308b\u7a0b\u5ea6\u306e\u4eba\u6570\u304c\u30af\u30ea\u30c3\u30af\u3057\u3066\u3044\u308b\u306e\u306b\u7533\u3057\u8fbc\u307f\u3084\u8cc7\u6599\u8acb\u6c42\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u306a\u3044\u5834\u5408\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5165\u529b\u306e\u624b\u9593\u306a\u3069\u3092\u8efd\u6e1b\u3067\u304d\u308b\u3088\u3046\u306b\u5de5\u592b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3057\u3001\u53cd\u5bfe\u306b\u305d\u3082\u305d\u3082\u30af\u30ea\u30c3\u30af\u6570\u304c\u5c11\u306a\u304f\u3066CVR\u304c\u4f4e\u304f\u306a\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u30ea\u30f3\u30af\u3092\u62bc\u3057\u3066\u3082\u3089\u3046\u30da\u30fc\u30b8\u306e\u6587\u8a00\u3084\u69cb\u6210\u3092\u6539\u5584\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u305d\u3046\u3067\u3059\u3002<\/p>\n<h2><span id=\"CPCCPMCPA\">CPC\/CPM\/CPA\u3068\u306f\uff1f<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2910\" src=\"https:\/\/find-model.jp\/insta-lab\/wp-content\/uploads\/2017\/02\/man-eye.jpg\" alt=\"\" width=\"1600\" height=\"900\" srcset=\"https:\/\/find-model.jp\/insta-lab\/wp-content\/uploads\/2017\/02\/man-eye.jpg 1600w, https:\/\/find-model.jp\/insta-lab\/wp-content\/uploads\/2017\/02\/man-eye-300x169.jpg 300w, https:\/\/find-model.jp\/insta-lab\/wp-content\/uploads\/2017\/02\/man-eye-768x432.jpg 768w, https:\/\/find-model.jp\/insta-lab\/wp-content\/uploads\/2017\/02\/man-eye-1024x576.jpg 1024w, https:\/\/find-model.jp\/insta-lab\/wp-content\/uploads\/2017\/02\/man-eye-304x171.jpg 304w, https:\/\/find-model.jp\/insta-lab\/wp-content\/uploads\/2017\/02\/man-eye-282x159.jpg 282w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p>\u3053\u3061\u3089\u306e\u4e09\u3064\u306f\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u691c\u8a3c\u3059\u308b\u969b\u306b\u5fc5\u8981\u3068\u306a\u308b\u7528\u8a9e\u3067\u3059\u3002\u305d\u308c\u305e\u308c\u8aac\u660e\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3><span id=\"CPC\">CPC\u3068\u306f\uff1f<\/span><\/h3>\n<p>CPC\u306f\u3001Cost\uff08\u30b3\u30b9\u30c8\uff09Per\uff08\u30d1\u30fc\uff09Click\uff08\u30af\u30ea\u30c3\u30af\uff09\u306e\u7565\u79f0\u3067\u3001\u5e83\u544a\u306e\u30af\u30ea\u30c3\u30af1\u56de\u306b\u5bfe\u3057\u3066\u652f\u6255\u3046\u91d1\u984d\u3092\u8868\u3059\u6307\u6a19\u306b\u306a\u308a\u307e\u3059\u3002\u5e83\u544a\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u652f\u6255\u3063\u305f\u91d1\u984d\u00f7\u5e83\u544a\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u56de\u6570\u3067\u8a08\u7b97\u3057\u3001\u4f8b\u3048\u307010,000\u5186\u5e83\u544a\u8cbb\u7528\u3092\u3064\u304b\u3063\u3066\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u3057\u306650\u56de\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u5834\u5408\u306eCPC\u306f\u3001<\/p>\n<p>10,000\u5186 \u00f7 50\u56de = 200<\/p>\n<p>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3><span id=\"CPM\">CPM\u3068\u306f\uff1f<\/span><\/h3>\n<p>CPM\u306fCost\uff08\u30b3\u30b9\u30c8\uff09Per\uff08\u30d1\u30fc\uff09Mile\uff08\u30de\u30a4\u30eb\uff09\u306e\u7565\u79f0\u3067\u3001\u5e83\u544a1000\u56de\u306e\u8868\u793a\u306b\u5bfe\u3057\u3066\u652f\u6255\u3046\u5e73\u5747\u91d1\u984d\u306e\u3053\u3068\u3092\u8868\u3059\u6307\u6a19\u306b\u306a\u308a\u307e\u3059\u3002\u5e83\u544a\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u652f\u6255\u3063\u305f\u91d1\u984d\u00f7\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u305f\u56de\u6570 x 1000\u3067\u8a08\u7b97\u3057\u3001\u4f8b\u3048\u307010,000\u5186\u5e83\u544a\u8cbb\u7528\u3092\u3064\u304b\u3063\u3066\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u3057\u306610\u4e07\u56de\u8868\u793a\u3055\u308c\u305f\u5834\u5408\u306eCPM\u306f\u3001<\/p>\n<p>10,000\u5186 \u00f7 10\u4e07\u56de x 1000 = 100\u5186<\/p>\n<p>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3><span id=\"CPA\">CPA\u3068\u306f\uff1f<\/span><\/h3>\n<p>CPA\u306fCost\uff08\u30b3\u30b9\u30c8\uff09Per\uff08\u30d1\u30fc\uff09Action\uff08\u30a2\u30af\u30b7\u30e7\u30f3\uff09\u306e\u7565\u79f0\u3067\u3001\u4e0a\u306e2\u3064\u3081\u3067\u7d39\u4ecb\u3057\u305fCVR1\u4ef6\u3042\u305f\u308a\u306b\u304b\u304b\u3063\u305f\u91d1\u984d\u3092\u8868\u3059\u6307\u6a19\u306b\u306a\u308a\u307e\u3059\u3002\u5e83\u544a\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u652f\u6255\u3063\u305f\u91d1\u984d\u00f7\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3057\u305f\u56de\u6570\u3067\u8a08\u7b97\u3057\u3001\u4f8b\u3048\u307010,000\u5186\u5e83\u544a\u8cbb\u7528\u3092\u3064\u304b\u3063\u3066\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u30575\u4ef6CVR\u306b\u3064\u306a\u304c\u3063\u305f\u5834\u5408\u306eCPA\u30cf\u3001<\/p>\n<p>10,000\u5186 \u00f7 5\u4ef6 = 2,000\u5186<\/p>\n<p>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2><span id=\"i\">\u5e83\u544a\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3057\u3001\u3057\u3063\u304b\u308a\u3068\u6b21\u306e\u65bd\u7b56\u306b\u53cd\u6620\u3055\u305b\u3066\u3044\u3053\u3046<\/span><\/h2>\n<p>\u4e0a\u3067\u7d39\u4ecb\u3057\u305fWEB\u30de\u30fc\u30b1\u30fc\u30c6\u30a3\u30f3\u30b0\u306e\u7528\u8a9e\u306f\u307b\u3093\u306e\u4e00\u90e8\u3067\u307e\u3060\u307e\u3060\u305f\u304f\u3055\u3093\u306e\u7528\u8a9e\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u3092\u77e5\u3063\u3066\u304a\u304b\u306a\u3044\u3068\u7406\u89e3\u306b\u6642\u9593\u304c\u304b\u304b\u308a\u3001\u5206\u6790\u3092\u52b9\u7387\u7684\u306b\u884c\u3048\u307e\u305b\u3093\u306e\u3067\u4e00\u3064\u305a\u3064\u3057\u3063\u304b\u308a\u3068\u899a\u3048\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002\u5408\u308f\u305b\u3066\u7528\u8a9e\u306e\u610f\u5473\u3092\u77e5\u3063\u3066\u3044\u308b\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u7528\u8a9e\u305d\u308c\u305e\u308c\u306e\u610f\u5473\u3092\u77e5\u3063\u305f\u4e0a\u3067\u6b63\u3057\u304f\u5206\u6790\u3092\u884c\u3046\u3053\u3068\u304c\u4e00\u756a\u5927\u5207\u306a\u3053\u3068\u3082\u5fd8\u308c\u305a\u306b\uff01<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u306e\u8a18\u4e8b\u3067\u306fDSP\u3068\u3044\u3046\u5e83\u544a\u30b5\u30fc\u30d3\u30b9\u306e\u6982\u8981\u3084\u4ed5\u7d44\u307f\u3068\u3001WEB\u30de\u30fc\u30b1\u30fc\u30c6\u30a3\u30f3\u30b0\u3092\u3059\u308b\u4e0a\u3067\u304a\u3055\u3048\u3066\u304a\u304d\u305f\u3044\u91cd\u8981\u306a\u57fa\u672c\u7528\u8a9e\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u3066\u3044\u304d\u307e\u3059\u3002\u6700\u8fd1WEB\u30de\u30fc\u30b1\u30fc\u30c6\u30a3\u30f3\u30b0\u306e\u62c5\u5f53\u306b\u306a\u3063\u305f\u65b9\u306f\u305c\u3072\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3067\u7406\u89e3\u3092\u6df1\u3081\u3066\u307f\u3066\u2026<\/p>\n","protected":false},"author":1,"featured_media":2368,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[57],"tags":[],"class_list":["post-2155","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-sns-marketing"],"_links":{"self":[{"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/posts\/2155","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/comments?post=2155"}],"version-history":[{"count":5,"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/posts\/2155\/revisions"}],"predecessor-version":[{"id":2911,"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/posts\/2155\/revisions\/2911"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/media\/2368"}],"wp:attachment":[{"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/media?parent=2155"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/categories?post=2155"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/find-model.jp\/insta-lab\/wp-json\/wp\/v2\/tags?post=2155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}